Privacy and Security Policy

Last Updated: Feb 15, 2025. We are committed to protecting your privacy and handling your data securely.

Who we are

Welcome! You can access our marketplace at https://persinna.com or visit individual vendor shops by simply typing /shop/ followed by the shop’s name after our base URL (for example, persinna.com/shop/shop-name).

We connect vendors with customers, providing seamless online experiences. Our office is on the fourth floor of Ayat Mall, in front of Ayat Train Station. For our exact location, search for “Persinna” on Google.

Definitions

“Marketplace (Market)” or “Platform”	refers to the online marketplace available at persinna.com, including all its associated features, services, and content, such as applications, third-party integrations, and related services.
“Users”	refers to all individuals who access or use the platform, including both vendors (individuals or businesses who sell products or services) and customers (individuals who browse, purchase, or interact with the platform in any way).

Information Collection

When you visit our platform, we may collect specific information, such as your IP address, browser type, and other analytics data for analysis. If you provide personal information, such as when leaving comments, creating an account, or making a purchase, we will also collect that information.

Please ensure that any uploaded images do not contain embedded location data (EXIF GPS) as visitors to the platform can download and extract this information from the images.

Use of Information

The information we collect is used for purposes such as order fulfillment, providing customer support, and improving our services. We may also use the information to send you marketing communications, but you can opt out of receiving these communications at any time.

Payment

When you make a payment on our platform, we collect necessary payment information, such as credit card details or other payment account information. We use this information solely for processing payments and preventing fraudulent transactions.

Access to Your Data

Only authorized personnel have access to the information you provide us. They are authorized to fulfill orders, process refunds, and provide customer support.

Sharing with Third Parties

We may share your information with trusted third parties who assist us in providing services, such as payment processors and shipping providers. These third parties have agreed to keep your information confidential and use it only for the purposes outlined in this Privacy Policy.

Social Login

We offer social login functionality that allows you to sign in to our platform using your social media accounts. When you use social login, we may collect information from your social media profile in accordance with your privacy settings.

Social Sharing

Our platform includes social sharing buttons or features that allow you to share content with your social media networks. These features may collect your IP address and the page you are visiting on our platform.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. You may request the deletion of your personal information at any time, and we will comply with such requests, subject to any legal obligations.

Your Rights Over Your Data

You have certain rights regarding your personal data, including the right to access, modify, or delete your information. You may request a copy of the personal data we hold about you or ask for the correction of any inaccurate information.

Data Transfer

Your information may be transferred to and stored on servers located outside of your country or region. By using our platform, you consent to the transfer and processing of your information in accordance with this Privacy Policy. We will ensure that appropriate safeguards are in place for such transfers.

Security Measures

Data Deletion Request

If you wish to have your personal data deleted from our records, please contact us at support@persinna.com. We will respond to your request within a reasonable timeframe and will delete your data, subject to any legal obligations.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience and analyze platform traffic. The types of cookies we use include:

➢ Essential Cookies: This cookie enables website functionality and is automatically enabled when you use the Site. This is essential to the operation of the Site to help you make the bag and check out process possible. You cannot disable this category of cookie.

➢ Analytics Cookies: It is important for Us to understand how you use the Site, for example, how efficiently you are able to navigate around it, and what features you use. Analytics Cookies enable us to gather this information, helping Us to improve Our Site and your experience of it.

➢ Functional Cookies: Functionality Cookies allow the Site to remember the choice you made and provide you with enhanced personal features. The information these cookies collect is anonymized and doesn’t track your browsing activity on the Site.

➢ Targeting Cookies: It is important for Us to know when and how often you visit the Site, and which parts of it you have used (including which pages you have visited, and which links you have visited). As with Analytics Cookies, this information helps us to better understand you and, in turn, to make Our Site and advertising more relevant to your interests. Some information gathered by Targeting Cookies may also be shared with third parties.

➢ Third party Cookies: Third party Cookies are not placed by Us; instead, they are placed by third parties that provide services to Us and/or to you. Third party Cookies may be used by advertising services to serve up tailored advertising to you on Our Site, or by third parties providing analytics services to Us (these Cookies will work in the same way as Analytics Cookies described above).

➢ Persistent Cookies: Any of the above types of Cookie may be a persistent Cookie. Persistent Cookies are those which remain on your computer or device for a predetermined period and are activated each time you visit Our Site.

➢ Session Cookies: Any of the above types of Cookie may be a session Cookie. Session Cookies are temporary and only remain on your computer or device from the point at which you visit Our Site until you close your browser. Session Cookies are deleted when you close your browser.

Before Cookies are placed on your device, you will be shown a prompt requesting your consent to set those Cookies. By giving your consent to the placing of Cookies you are enabling Us to provide the best possible experience and service to you. You may, if you wish, manage your cookie preferences through your browser settings; however certain features of Our Platform may not function fully or as intended.

User Responsibilities

Vendors are responsible for: handling customer data securely, in compliance with applicable laws, and using personal data solely for order fulfillment and necessary communication.

Customers are responsible for: providing accurate and up-to-date information, maintaining account security and confidentiality, interacting respectfully with vendors and others, complying with Ethiopian laws regarding online shopping, and timely report suspicious activity.

Dispute Resolution

If you have concerns about data handling, Click here to select your preferred method of contacting our customer support team. We will address your concerns promptly. We are committed to resolving any disputes in a fair and timely manner. If you feel your concern has not been adequately addressed, you may escalate the matter to the relevant Ethiopian legal authorities in accordance with applicable laws.

Regional Compliance

We comply with relevant Ethiopian data protection laws and international standards, ensuring your rights are respected and protected.

Third-Party Websites

Our platform may contain links to third-party websites that are not operated by us. We have no control over the content and practices of these websites, so we encourage you to review their privacy policies before providing any personal information.

Children’s Privacy

Our platform is not intended for children. We do not knowingly collect personal information from children. If we become aware of such information being provided, we will take steps to delete it.

Automated Decision-Making

We use automated systems for tasks such as fraud detection and product recommendations. These systems do not make legally significant decisions without human oversight.

Changes to the Privacy Policy

We may update or modify this Privacy Policy from time to time. Any changes will be effective when we post the revised Privacy Policy on our platform. You will be notified of significant changes via email or platform announcements.

Contact Information

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at support@persinna.com.

Thank you for reviewing our Privacy Policy. If you have any further questions or concerns, please don’t hesitate to contact us.